Facebook Campaigns

Top 3 Reasons why you should market on Facebook

1. Facebook is the new TV

google's study on social media and tv

Studies from eDigitalResearch, Red Bee Media/Decipher, Verizon/Harris Interactive and Deloitte reveal that around 80% of people who are watching TV are doing something else on their laptops, tablets or smartphones. Hence, the term “second-screen”. Visiting a social network is among the top 3 activities¬†according to a Nielsen report.

2. Brand building on steroids

Facebook is interactive. Unlike TV commercials, print ads or brochures, Facebook allows your customers to interact with your brand.

Below is a facebook application we developed for Starcomm Mediavest Philippines / Samsung Mobile Philippines. The app was used to promote the Samsung Galaxy Grand. The application generates an image with a photo of the tagged friend. Since friends were tagged, Samsung automatically gets free impressions from 3 different social networks.

The Samsung Galaxy Grand is the 4th iteration of Samsung wishlist concept that we’ve developed. ¬†Below is a screenshot of their Christmas wishlist which is ran every Christmas.

facebook application samsung christmas wishlist

For more Facebook application samples, you may visit http://www.myoptimind.com/facebook-application-development-service-philippines/

3. Targeted advertisements

In facebook, your ads can be targeted to specific demographics: gender, age, location, interests, relationship status, etc. If you’re product is for teen girls, your ads can be shown to Female with ages between 13 to 19.

What We Do – Facebook application development, Facebook ads management and Facebook community management

Optimind has years of experience in Facebook Marketing. We started with developing Facebook applications for ad agencies. We then expanded to community management and facebook content marketing and Facebook ads management. We can help you from concept to execution. Whatever your need is, we understand that the ultimate goal is to help you boost your sales.

For a customized proposal on Facebook marketing, you may fill up the form below: