All posts in online marketing agency

Procrastinators, Eyes Here: Hacks to Increase Your Productivity

  Let us all be explicitly and frankly honest here. Chances are you should be doing something other than reading this article. But instead, you got waylaid and distracted and decided to take some time off. In fact, I think this is a worthy opportunity to give you a little nudge in doing the reports that are piling on your desk. No? Well, if you insist then. Procrastination is a given, it is not only students with a deadline who do it after all—everyone is equally guilty of it but it is very much manageable. The fact is, you, yourself may have been wanting a positive shift towards your inclination towards delaying things and have found yourself reading this article. If so, well done! Give yourself that well-deserved pat on the back. Procrastination is very normal and in an office teeming with endless opportunities for distraction (social media, internet surfing, games, Read More…

Stats to Prove That Content Marketing Equals High ROI

Content marketing is a relatively familiar concept to all, if not most digital marketers. And any self-respecting online marketing agency would have enough foresight and a deep understanding of the importance of content marketing as well as the multitude of benefits that comes along with it. This is where you garner consumers and keep them and have a self-sufficient and self-sustaining return of investment that keeps your company afloat and your various products relevant and saleable. However, if some of you are still scratching your heads as to what makes content marketing a compelling force in Internet marketing strategies or are at a loss as to what makes it so significant, then maybe it would be best to lay out the foundations first. To begin with, content marketing is a strategy that endeavors to potentially convert website visitors to customers through diverse tactics that are associated with customer interests. These Read More…

The Pros and Cons of Social Media Marketing

Social media has become very versatile in the recent years. People not only post about their social lives online, but business owners who want to put their business at the forefront of people’s mind have somehow infiltrated this online marketing tool and exploited it to their advantage. And it is only incredibly reasonable, seeing as the sheer number of audiences is teeming to the brim. The great number of people lurking on these platforms alone would entice any online marketing agency to get on with the times and follow the trend. Imagine reaching millions of viewers at the tip of your hand. It sounds all too good to be true, right? Very much alike discovering a gold nugget amidst coal. However, do consider that not everything that glitters is gold. Though getting that much-needed exposure for your business seems enticing at first glance, mull over your options. Remember, for every Read More…

Blogging 101: Finding the Perfect Blog Name

In the article preceding this one entitled, “Coming up with Riveting Titles for Blogs”, we have extensively covered how to come up with interesting titles for your blog articles, and elaborately detailed each strategy to give your article that titular signature it surely deserves. However, if you are any self-respecting, renowned and competent online marketing agency, it is common knowledge that the challenge does not stop there. In fact, giving your articles worthy names and quirky headers is just the prelude to a much more fascinating, albeit dauntingly challenging, task. See, brainstorming for a blog name is vastly different from coming up with a compelling article title. The former denotes the entirety of your blog while the latter encompasses the pivotal points of your article. Coming up with a blog name denotes theme innovation that is in congruence with all your posts. On the other hand, crafting an article title Read More…

Coming up with Riveting Titles for Blogs

    In today’s time and age, where online presence marks your relevance in the worldwide web and where establishing an influential following needs a consistent production of content from you, blogging has achieved a consistent online prominence. This is especially easy nowadays where anyone with an Internet-ready device compounded with a feature that allows users to type (may it be a mobile device, a laptop or a desktop) could easily start a blog in a few easy steps. Though writing has always been around, blogging is a rather recent trend that did not pick up until various digital marketing agencies exploited this method as an effective content marketing strategy. The fact is, the word “blog” was not in existence until the late nineties where Jorn Barger coined the term “weblog” which was then truncated simply to “blog” for brevity. However, if you wish to establish an online relevance or Read More…